If we’re being honest isn’t the purpose of a hop merchant having a booth at the trade show to sell hops? If you think it’s just to say hi to everybody and shake hands with customers, I’ve got some Hopi Luwak™ to sell you. This year, we took a second look at whether there could […]
I accidentally write “hops” more often than not when I try to type the word “hope”! I’m sure that’s a sign I’ve been in the hop industry a while. It seems interchanging the two was elevated from a simple typo on the computer to a strategy for some hop merchants at the 2015 Brau trade […]
47Hops is in Europe this week and next for some meetings and for the Brau Beviale trade show in Nurnberg. This year promises to be an interesting Brau due to the terrible European crop. I’ve noticed some growers and merchants are anxious for the event. They seem to think prices will spike due to the […]
Do you know the show Beer Geeks, hosted by Michael Ferguson? We liked the show a lot, so much, in fact, that we arranged with the producers to do a special hop episode … a hopisode back when they were planning season 2. OK … Why am I mentioning this now? The new episode with […]
We’ve been heads down the past few weeks working on preparations for the Craft Brewers Conference. Only 10 days left until the show begins!! 47Hops had a last minute opportunity to give back to the industry and sponsor the CBC Closing Reception on Friday afternoon, so we hope you’ll stick around for that too.
If you […]